Khóa học Berkeley Online Program on Digital Transformation tại Singapore

Stay ahead of the competition by aligning people, data, and technology with the Digital Transformation online program

Who is This Program For?

This online program is designed for mid to senior-level managers who need a strategy to lead their business unit or firm through a sea of massive disruption. Leaders who strive to be more proactive in implementing new ideas, staying ahead of the competition, and aligning their people, data, and technology are prime candidates. Participants may be leaders of a functional department, head of a business unit or region, or have general management responsibilities. Since all industries are vulnerable to some manner of disruption, all industries can benefit from this hands-on experience. The program culminates with a capstone project where participants create an action plan for a challenge at a level that is appropriate for their role or responsibility.

Representative functions and industries of past participants include:

• CEO, Consulting
• Managing Director, Publishing
• CIO, Retail
• Digital Transformation Director, Energy
• Enterprise IT Director, Banking & Financial Services
• IT Manager, Education
• Digital Leader, IT Services
• Global Transformation Manager, Industrial Goods
• Head of Data Analytics, Healthcare
• CRM Manager, Telecommunications

About the Digital Transformation Program

Data and technology are at the core of digital transformation, but these factors alone are not sufficient to make the leap towards staying relevant. It's also about people and their capabilities.

The Digital Transformation online program by UC Berkeley Executive Education takes leaders through a two-month journey that equips them to:

• Identify opportunities to address specific problems within the firm and frame them in a way where a digital solution can be optimal.
• Manage the organizational transformations, in the form of people and processes, required to enable measurable and significant change.
• Navigate the legal and ethical considerations that surround digital business practices, such as privacy and data protection.

Program Topics

There’s no question that data and technology are key levers for digital transformation, but it’s also about people and organizational alignment. While much of this online program focuses on opportunities for advancing your strategic digital plan, there is also an emphasis on people and the organization.

Module 1:  Introduction and Overview

Module 2: Opportunities for Digital Transformation

Module 3: The Role of Data

Module 4: The Process of Digital Transformation

Module 5:  Digital Business Models

Module 6: People and the Organization

Module 7: Technology and Policy

Module 8: Conclusion and Action Plan

Your Learning Journey

In addition to the practical knowledge that you’ll gain from the video lectures, you’ll learn from live webinars with UC Berkeley Executive Education’s top faculty on digital transformation.

You’ll engage in peer discussions moderated by program facilitators, and solidify concepts through case studies, assignments, and quizzes. At the end of the online program, you will complete a capstone project, addressing a real-world challenge you face in your organization.